Inbound marketing is the foundation for attracting new, qualified buyers to your products and services, but it doesn’t close the sale. For sales teams to be successful, they need email templates, call scripts, pitch decks, task automation, customer relationship management software and more. They can engage with prospects but, shouldn’t waste valuable time with potential prospects who are a poor fit.
What is Sales Enablement?
Sales enablement is the processes, content and technology that empowers sales teams to sell more efficiently at a higher velocity.
It aims to increase the time reps spend speaking with more qualified buyers and reduce the time reps spend speaking with less qualified buyers. This is where sales and marketing come together to keep up with today’s modern buyer.
With the right tools and strategies, sales enablement can help your team:
- Create greater efficiency, response and close rates
- Improve prospecting, targeting, and customer retention
- improve sales and marketing alignment and accountability
- Have the ability to measure performance and forecasting
- Drive new sales revenues from existing databases
How do we Help with Sales Enablement?
The first step in find out what you need is assessing what you already have and how well it’s performing. We’ll begin auditing your sales process and digital content assets. Then, we can develop and implement strategies, processes and technology that will make sales teams more efficient than ever before. We take your goals and break them up in to actionable steps, while creating a standard process that sets the whole team up for success. Here’s some of the different ways we can help:
- Buyer Persona Development
- Define Target Markets
- Sales Documents
- Email Templates
- Sequences Set up
- Sales Rep Landing Pages
- SQL Reporting to Sales Team
- Sales Rep Coaching
- Sales Manager Coaching
- Sales Executive Coaching
- Sourcing Candidates
- Interviewing & Hiring Sales People
- New Hire Onboarding
- Meetings Setup
- Messages Setup
- Sales and Marketing Funnel Analysis